At a glance
GetResponse currently lists Starter at $19 per month, Marketer at $59 and Creator at $69 for its entry contact tier with monthly billing. Annual-billing equivalents are $15.58, $48.38 and $56.58 per month. These are USD starting quotes before applicable taxes; a larger contact list changes the price.
In this guide
GetResponse monthly versus annual starting prices
The official pricing page displayed these USD rates on 29 October 2026. Check the selected contact allowance and current checkout quote.
| Plan | Monthly billing | Annual-billing monthly equivalent |
|---|---|---|
| Starter | $19 | $15.58 |
| Marketer | $59 | $48.38 |
| Creator | $69 | $56.58 |
| Enterprise | Custom quote | Custom quote |
For example, $15.58 multiplied by twelve is $186.96 for an annual Starter commitment, compared with $228 for twelve payments of $19. That $41.04 difference assumes the quoted rate remains unchanged and excludes taxes, add-ons and any change in contact tier. It does not mean the annual subscription is charged $15.58 each month.
How the GetResponse Pricing Structure Works
Evaluating GetResponse pricing requires understanding that costs scale along two dimensions: core software functionality and the volume of stored contacts. Unlike platforms that charge strictly per email sent, GetResponse includes unlimited monthly email sends across all standard plans, tying your bill directly to the size of your contact database.
Subscribers choose between two primary billing terms: monthly pay-as-you-go or a 12-month annual commitment. Opting for annual billing provides an 18% discount across the standard tiers. List tiers start at 1,000 contacts and scale incrementally through 2,500, 5,000, 10,000, 25,000, 50,000, and 100,000 contacts. If a team exceeds 100,000 subscribers, their account moves into custom Enterprise tier territory.
Before committing, users can test the platform through a 14-day free trial. During this trial, users can sample select premium capabilities, though certain platform limits apply—such as landing page visits capped at 1,000 unique monthly visitors, webinars capped at 10 attendees, and mandatory platform branding on outgoing messages. After 14 days, access to premium tools ceases unless upgraded to a paid subscription.
Plan Tiers: Starter, Marketer, and Creator
The standard catalog divides into three distinct tiers, each targeting a different stage of marketing maturity and business model.
Starter Tier
The Starter plan is built for straightforward list building and regular broadcast communication. For a baseline list of up to 1,000 contacts, Starter costs $19 per month on monthly billing or $15.58 per month when billed annually (net amounts before local taxes). Key inclusions encompass:
- Unlimited monthly email sends
- Up to 3 team user seats
- Welcome email series and basic autoresponders
- Landing page builder and signup popups
- 1 custom marketing automation workflow
- AI content and subject line generators (capped at 3 uses)
- A free custom domain connection when paying annually
The defining boundary of the Starter tier is automation logic. Because it allows only a single active custom automation workflow, teams cannot deploy multiple independent behavior-based funnels simultaneously.
Marketer Tier
Designed for multi-channel campaign management and ecommerce stores, the Marketer tier unlocks the full marketing automation engine. At the baseline 1,000-contact level, Marketer costs $59 per month on monthly billing or $48.38 per month on an annual contract. Major additions over Starter include:
- Up to 5 team user seats
- Unlimited custom automation workflows
- Advanced audience segmentation (including event-based and dynamic segment filters)
- Abandoned cart recovery sequences and ecommerce purchase triggers
- Sales funnels, promo code synchronization, and revenue reporting
- Unlimited web push notifications
For small operations evaluating tools like those detailed in our MailerLite vs GetResponse comparison, the Marketer tier is typically where GetResponse becomes competitive against specialized ecommerce automation engines.
Creator Tier
The Creator plan is tailored for educators, content creators, and consultants seeking to package their digital products alongside email marketing. At the 1,000-contact starting tier, Creator costs $69 per month on monthly billing or $56.58 per month billed annually. In addition to all Marketer features, Creator includes:
- Interactive live webinars (up to 100 attendees, 3 presenters, and 3 hours of recording storage)
- Integrated website builder with up to 5 active sites
- Course creator supporting up to 500 students (expandable up to 40,000)
- Zero platform transaction fees on digital sales (Stripe and PayPal processing fees still apply)
- Paid premium newsletter subscriptions
Enterprise Tier
For organizations operating at scale, the Enterprise plan operates on customized contract terms with monthly, 12-month, or 24-month commitments. It includes dedicated IP addresses, transactional email delivery via API/SMTP, assisted IP warmup, SMS marketing packages (including 5,000 free SMS), mobile push notifications, single sign-on (SSO), and dedicated account management. Enterprise evaluations can also leverage a 30-day Pilot Program via sales demonstration.
GetResponse Pricing Comparison
The table below summarizes base pricing and capability distinctions across the standard tiers at the starting 1,000-contact threshold.
| Plan Tier | Monthly Billing (1k Contacts) | Annual Billing (1k Contacts) | User Seats | Automation Limit | Distinctive Features |
|---|---|---|---|---|---|
| Starter | $19 / mo | $15.58 / mo | 3 | 1 custom workflow | Unlimited sends, landing pages, basic autoresponders |
| Marketer | $59 / mo | $48.38 / mo | 5 | Unlimited workflows | Abandoned cart triggers, sales funnels, web push |
| Creator | $69 / mo | $56.58 / mo | 5 | Unlimited workflows | Webinars (100 attendees), courses (500 students), website builder |
| Enterprise | Custom quote | Custom (12 or 24 mo) | Unlimited | Unlimited workflows | Dedicated IP, transactional API, SMS, SSO |
Key Billing Mechanics and Platform Limitations
When budgeting for GetResponse, small teams should watch several structural rules that dictate cash flow and plan switching:
- List Tier Creep: If your subscriber base exceeds your chosen limit (such as jumping from 990 to 1,020 subscribers), your account will need an upward tier adjustment to avoid sending interruptions. Monitoring list cleaning and churn is essential, similar to the practices highlighted in our MailerLite pricing guide.
- Workflow Friction on Starter: The 1-workflow cap on the Starter tier can be restrictive. If you have an active welcome sequence running as a custom workflow, you cannot introduce a parallel re-engagement flow without upgrading to the Marketer tier.
- AI Feature Caps: While Starter promotes AI generators, it restricts usage to only 3 generations, functioning more as a trial than a regular production utility.
- Upgrade vs. Downgrade Paths: Upgrading your list limit or tier happens immediately through the billing interface, resetting your billing cycle instantly. However, downgrading an account (moving to a lower plan tier or reverting from annual to monthly billing) cannot be performed self-service; users must submit a request through customer support or live chat.
- Webinar and Student Seat Caps: The Creator tier includes generous tools, but webinar attendance is capped at 100 people and initial student limits top out at 500. Organizations exceeding those volumes must purchase expansions or negotiate Enterprise terms.
Which Plan Suits Your Team?
Choose Starter If:
You are a freelancer or small business operating a single primary lead funnel. If your marketing consists primarily of scheduled newsletters, simple broadcast announcements, and a straightforward autoresponder, the Starter plan delivers unlimited message volume at an approachable entry cost.
Choose Marketer If:
You manage an online storefront, sell digital downloads via third-party checkouts, or require multiple triggered customer journeys. The Marketer plan is necessary as soon as your strategy relies on abandoned cart emails, customer purchase tagging, or multi-step automated sequences.
Choose Creator If:
You operate an education-first business model. If you host live client webinars, manage training cohorts, or want to monetize premium newsletters without cobbling together separate course-hosting plugins, the small price delta between Marketer and Creator makes Creator the more economical consolidation choice.
Next Steps
To identify your initial GetResponse investment, export and scrub your current contact list to establish an accurate subscriber count. Determine whether your initial quarter requires advanced, multi-branch automation or simple linear autoresponders. If your list is under 1,000 subscribers and simple broadcast delivery is your immediate objective, begin on the Starter tier. If abandoned cart triggers or webinar funnels are central to your launch, evaluate the 14-day trial on the Marketer or Creator tier before locking in the 18% annual prepay discount.
Sources and further reading
Starting-price table and billing arithmetic checked 29 October 2026. Remaining feature comparisons retain their earlier research date.
Research checked 2026-09-27. Product details can change.